Intel needed a new way to inspire its technologists in designing the products and services of the near-future. They looked for a partner to connect engineers and scientists with luminaries and cultural influencers in fashion, music, art, sports and design.
As a result, we created, MUZSE, a collaborative platform that came to life through a year-long series of workshops and activations including a design innovation workshop, an experiential data dinner, and a wearables exhibition.
We produced informative and style-driven films, editorial articles, social content, and cultural insights that led to the development of new Intel products, services, and designer collaborations.
Bringing Dimension to a Lifestyle Brand Space
Connecting a Global Icon to a New Generation
Introducing Plant-Based Burgers to Meat Lovers
Demystifying Data
Introducing a World of On-Demand Fitness
Embodying the Spirit of Downtown NYC